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	<title>Schiefer Media &#187; Featured</title>
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	<link>http://www.schiefermedia.com</link>
	<description>Focused on Return on Investment</description>
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		<title>Record Breaking Crowd at Hollywood Park’s Spring/Summer Concert Series</title>
		<link>http://www.schiefermedia.com/2011/07/record-breaking-crowd-at-hollywood-park%e2%80%99s-springsummer-concert-series/</link>
		<comments>http://www.schiefermedia.com/2011/07/record-breaking-crowd-at-hollywood-park%e2%80%99s-springsummer-concert-series/#comments</comments>
		<pubDate>Thu, 21 Jul 2011 18:44:44 +0000</pubDate>
		<dc:creator>webmaster</dc:creator>
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		<guid isPermaLink="false">http://www.schiefermedia.com/?p=1256</guid>
		<description><![CDATA[The Schiefer Media Team is proud to announce that Hollywood Park recently experienced another record crowd during their Spring/Summer Concert Series. On July 8, 2011, an enthusiastic group of fans packed the North Park venue for a concert by Rebelution, a reggae band from Santa Barbara. According to a Hollywood Park exec, “It was the [...]]]></description>
			<content:encoded><![CDATA[<div class="wp-caption alignright" style="width: 427px"><img class=" " title="Concert at Hollywood Park" src="http://www.schiefermedia.com/PRESS/SMI/WEBSITE/HP%20Rebelution.jpg" alt="" width="417" height="277" /><p class="wp-caption-text">July 8, 2011: Rebelution Concert at Hollywood Park</p></div>
<p>The Schiefer Media Team is proud to         announce that Hollywood Park recently experienced another record         crowd during their Spring/Summer Concert Series. On July 8,         2011, an enthusiastic group of fans packed the North Park venue         for a concert by Rebelution, a reggae band from Santa Barbara.         According to a Hollywood Park exec, “It was the biggest concert         we have ever had here with 20,200 people through the         turnstiles.”</p>
<p>Since 2009, Schiefer Media has been         working with Hollywood Park in Los Angeles, CA to promote their         Spring/Summer Concert Series held after the horse racing ends on         Friday nights.</p>
<p><em>Photo by James Donnelly</em></p>
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		<title>Schiefer Media: In the News</title>
		<link>http://www.schiefermedia.com/2010/09/schiefer-media-in-the-news/</link>
		<comments>http://www.schiefermedia.com/2010/09/schiefer-media-in-the-news/#comments</comments>
		<pubDate>Mon, 13 Sep 2010 21:27:56 +0000</pubDate>
		<dc:creator>Camee1</dc:creator>
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		<guid isPermaLink="false">http://www.schiefermedia.com/?p=811</guid>
		<description><![CDATA[Tom Morr&#8217;s article in the Summer issue of Off-Road Industry magazine offers a wealth of information about getting the most out of your print advertising budget.  Titled, &#8220;Retail Advertising: Selecting and Evaluating ROI Opportunities,&#8221; this article provides important insight into the world of print advertising&#8230; from buying to placement to ad size.  James Schiefer, president [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignright" title="Off-Road Industry magazine header" src="http://www.schiefermedia.com/PRESS/SMI%20PR/OffRoadInd%20Header%20Summer10.jpg" alt="" width="297" height="57" />Tom Morr&#8217;s article in the Summer issue of Off-Road Industry magazine offers a wealth of information about getting the most out of your print advertising budget.  Titled, &#8220;<em>Retail Advertising: Selecting and Evaluating ROI Opportunities</em>,&#8221; this article provides important insight into the world of print advertising&#8230; from buying to placement to ad size.  James Schiefer, president of Schiefer Media, Inc., supplies his media buying knowledge and aftermarket experience to provide direction to retailers for the most effective ROI.  Check out the complete article <a href="http://www.schiefermedia.com/PRESS/SMI%20PR/OffRoadInd%20Summer10%20Ver2.pdf" target="_self">here</a>.</p>
]]></content:encoded>
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		<title>Camee Edelbrock Elected to Two SEMA Select Committees</title>
		<link>http://www.schiefermedia.com/2010/06/camee-edelbrock-elected-to-two-sema-select-committees/</link>
		<comments>http://www.schiefermedia.com/2010/06/camee-edelbrock-elected-to-two-sema-select-committees/#comments</comments>
		<pubDate>Fri, 11 Jun 2010 19:31:21 +0000</pubDate>
		<dc:creator>webmaster</dc:creator>
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		<guid isPermaLink="false">http://www.schiefermedia.com/?p=769</guid>
		<description><![CDATA[Schiefer Media would like to congratulate our PR Manager, Camee Edelbrock, on her election to the SEMA Automotive Restoration Market Organization (ARMO) and the SEMA Businesswomen&#8217;s Network (SBN) Select Committees. We look forward to supporting Camee in her efforts. The ARMO Select Committee is committed to preserving and promoting the automotive restoration industry through its [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignright" title="Camee Edelbrock and the TLC 32 Ford Roadster" src="http://www.schiefermedia.com/PRESS/SMI%20PR/Camee&amp;TLC%2732%20LoRes.jpg" alt="" width="277" height="182" />Schiefer Media would like to congratulate our PR Manager, Camee Edelbrock, on her election to the SEMA Automotive Restoration Market Organization (ARMO) and the SEMA Businesswomen&#8217;s Network (SBN) Select Committees. We look forward to supporting Camee in her efforts.</p>
<p>The ARMO Select Committee is committed to preserving and promoting the automotive restoration industry through its projects, education programs, and by monitoring legislative and/or regulatory issues that may affect our members, thus ensuring the longevity and prosperity of the automotive restoration industry. Check out ARMO on <a href="http://www.facebook.com/semaarmo">Facebook</a>.</p>
<p>The mission of the SEMA Businesswomen’s Network is to support women pursuing a career in the specialty-equipment industry by providing opportunities that promote their professional growth via networking, mentoring, fund raising and education opportunities that will enlighten and enhance the growth of the entire specialty-equipment industry. Find the SBN on <a href="http://www.facebook.com/semasbn">Facebook</a>.</p>
<p>“I am thrilled to be a part of these SEMA Select Committees,” said Camee Edelbrock. “Their objectives and goals are important to me personally and professionally. It’s exciting to have the chance to give back to an industry that’s been a part of my life since I was old enough to attend a race.”</p>
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		<title>Superchips Announces 2010 Co-Title Sponsorship of Robby Woods Racing #99 Off-Road Truck</title>
		<link>http://www.schiefermedia.com/2010/03/superchips-announces-2010-co-title-sponsorship-of-robby-woods-racing-99-off-road-truck/</link>
		<comments>http://www.schiefermedia.com/2010/03/superchips-announces-2010-co-title-sponsorship-of-robby-woods-racing-99-off-road-truck/#comments</comments>
		<pubDate>Mon, 29 Mar 2010 18:03:20 +0000</pubDate>
		<dc:creator>Camee1</dc:creator>
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		<guid isPermaLink="false">http://www.schiefermedia.com/?p=741</guid>
		<description><![CDATA[Superchips is proud to announce their sponsorship of the #99 Robby Woods Racing Pro 2 Unlimited truck, driven by Robby Woods. Woods will be competing in the Lucas Oil Off- Road Racing Series. Superchips will share a primary paint scheme with Lucas Oil Slick Mist. Plans to leverage the sponsorship include an aggressive activation format [...]]]></description>
			<content:encoded><![CDATA[<p style="text-align: left;"><a href="https://www.superchips.com/#pn=home&amp;hps=jeepsweepstakes" target="_blank"><img class="alignright" title="Superchips Logo" src="http://www.schiefermedia.com/PRESS/Superchips/Superchips_Logo_Current.jpg" alt="" width="354" height="63" /></a>Superchips is proud to announce their sponsorship of the #99 Robby Woods Racing Pro 2 Unlimited truck, driven by Robby Woods. Woods will be competing in the Lucas Oil Off- Road Racing Series.</p>
<p>Superchips will share a primary paint scheme with Lucas Oil Slick Mist. Plans to leverage the sponsorship include an aggressive activation format that will incorporate Superchips’ dealer network, channel partners, and customers.</p>
<p>“We are thrilled to bring Superchips on board!” said Woods. Robby continued, “I established a relationship with Superchips a few years ago, and I think they have had an opportunity to see me and my team grow into a group that is poised for success.”</p>
<p>Superchips is currently powering Robby Woods Racing’s tow rigs and the team’s personal trucks. “I’m getting support on and off the race course from the partnership. My team and I are going to provide Superchips with that same support on the track as we interact with their customers, travel with them to launch products, and attend industry events.” Woods noted.</p>
<p>Brian Fletcher, Marketing Manager at Superchips stated, “Robby is a do-it-yourself guy with deep roots in racing. We evaluated the television coverage and demographics for the series in relation to our customers.”  Fletcher continued, “After talking with Robby, we felt there was a strong match across the board. We feel Robby will do a great job promoting Superchips on and off the track and will have a real connection with our customers.”</p>
<p>At the age of 22, Robby Woods built a competitive race team from scratch on a very limited budget. A top ten finish among the best off road racers in the world in 2007 was a successful start to an effort that has continued to grow. Living in Pahrump, Nevada benefits Woods; Robby’ s front yard doubles as his own private test track, complete with banked turns and a few big jumps. When he&#8217;s not jumping over his driveway or TIG welding spare parts, Robby likes to play music and hang out with his friends.</p>
<p>Superchips has the number one engine and model coverage in the industry offering a complete line of hand-held programmers for most late-model cars, trucks, and SUVs including: Ford, GM, Chrysler/Dodge, Nissan/Infiniti and Jeep. All Superchips programmers are available for purchase in retail stores and online wherever automotive performance products and accessories are sold.</p>
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		<title>WyoTech Build Team Salutes Military with Camaro Makeover Airing on Powerblock</title>
		<link>http://www.schiefermedia.com/2010/03/wyotech-build-team-salutes-military-with-camaro-makeover-airing-on-powerblock/</link>
		<comments>http://www.schiefermedia.com/2010/03/wyotech-build-team-salutes-military-with-camaro-makeover-airing-on-powerblock/#comments</comments>
		<pubDate>Tue, 23 Mar 2010 19:33:51 +0000</pubDate>
		<dc:creator>Camee1</dc:creator>
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		<guid isPermaLink="false">http://www.schiefermedia.com/?p=727</guid>
		<description><![CDATA[RTM Production’s Horsepower TV show and WyoTech, one of America’s top technical training schools, salute the US military with a performance makeover for a young soldier with the 101st Airborne. A team of instructors and graduates from four different WyoTech campuses volunteered their skills to transform Kyle Jordan’s tired ‘82 Camaro into the “WyoTech Warrior.” Using [...]]]></description>
			<content:encoded><![CDATA[<div class="wp-caption alignright" style="width: 223px"><img src="http://www.schiefermedia.com/PRESS/WyoTech/DSC_1344lr.jpg" alt="WyoTech surprises an American soldier with his rebuilt Camaro!" width="213" height="142" /><p class="wp-caption-text">WyoTech surprises an American soldier with his rebuilt Camaro!</p></div>
<div class="wp-caption alignright" style="width: 341px"><img class=" " src="http://www.schiefermedia.com/PRESS/WyoTech/DSC_1438lr.jpg" alt="The 2010 WyoTech/Powerblock Team" width="331" height="221" /><p class="wp-caption-text">The 2010 WyoTech/Powerblock Team</p></div>
<p>RTM Production’s <em>Horsepower TV</em> show and <em>WyoTech</em>, one of America’s top technical training schools, salute the US military with a performance makeover for a young soldier with the 101st Airborne.</p>
<p>A team of instructors and graduates from four different WyoTech campuses volunteered their skills to transform Kyle Jordan’s tired ‘82 Camaro into the “WyoTech Warrior.”</p>
<p>Using pallets of performance parts and accessories do­nated by Summit Racing Equipment, nine volunteers put in over 400 man hours reworking, replacing and up­grading every mechanical part of the car.</p>
<p>“WyoTech is the Official Tech School of the PowerBlock so we know they have the best training available” said show producer Joe El­more, “but it was something else to watch them give back to a guy they didn’t know.”</p>
<p><strong>Horsepower TV’s “WyoTech Warrior” Special airs April 17 and 18 at 11:30am Eastern &amp; Pacific</strong> reaching 98.6 million Spike TV subscribers.</p>
<p>For more information go to:<a href="http://www.powerblocktv.com/blog"><br />
</a><a title="WyoTech" href="http://www.wyotech.edu" target="_blank">www.powerblocktv.com/blog<br />
www.wyotech.edu</a></p>
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